Management solutions · Platform building

A solid business starts with the right structure.

Corporate structure is more than just a legal form. It determines how capital flows in, how rights and responsibilities are allocated, how operations are organized, how risks are controlled, and the potential for future growth.

Market entry strategy and investment structuring consulting.

Design the right platform before investing and operating.

Review and clean up the business structure.

Identify and address structures that are no longer relevant to the current reality.

Fundamental thinking

The same business objective can lead to very different structures.

Businesses often begin with seemingly simple questions: what type of entity should be established, which company should the investment go through, what ownership percentage should be set, where should the functions be located, how should the capital contribution be made, and is an additional legal entity needed?

However, a structural decision is only truly appropriate when it is considered within the entire context of the business: investment objectives, business model, cash flow, control, tax and legal obligations, operational methods, scalability, and future change options.

Design it right from the start.

Reduce the need to revise fundamental decisions once the business is operational.

Don't maintain the structure just because it has existed for a long time.

A structure that was once suitable can become ineffective as the business changes.

Avoid mechanical standardization.

The structure must serve business realities, not the other way around.

Solution 01

Market entry strategy and investment structuring consulting.

Design your market entry strategy before turning an investment decision into an unchangeable structure.

When an investor enters a new market, the question is not just... "Is it possible to establish a business?"The more important question is... "What organizational structure should we adopt to best suit our investment goals and operational needs?"

1. Understand the investment objectives before designing the structure.

Expertis starts from the investor's realistic goals rather than starting from a pre-existing business model.

Do investors want to directly engage in business, collaborate, distribute, or build a long-term presence?
What level of control do you desire?
How is investment capital brought in and used?
Where will revenue, expenses, assets, and personnel come from?
In what direction is the operation expected to expand?
Which decisions need to remain flexible in the future?

Once the objectives are clarified, the new structure can be evaluated according to its proper role: a means of serving business strategy.

2. Design a suitable investment structure.

Depending on the context, Expertis considers options regarding the investment entity, ownership model, legal entity, capital, functions, control rights, and relationships between stakeholders.

Ownership and control structure

Clarify who owns the property, who makes the decisions, and how the benefits are allocated.

Capital structure & cash flow

Consider how capital is introduced, used, replenished, and circulated within the model.

Operating structure

Determine which functions should be assigned to which legal entity and how the entities should coordinate with each other.

The potential for future change

Assess the impact of expansion, additional investors, restructuring, or divestment as needed.

3. Transform the structure into an implementation plan.

The consultation results need to be clear enough for investors to know what the next steps are, the order of implementation, the responsible parties, and the points that need to be monitored during the implementation process.

Foreign investors are preparing to enter Vietnam.
Investors are considering various ownership or partnership options.
A business model can have multiple revenue streams, legal entities, stakeholders, or expansion needs.
The initial decision has the potential to significantly impact future capital flows, taxes, governance, or divestment opportunities.

Are you preparing to make an investment decision?

Expertis helps clarify objectives, evaluate options, and design a suitable structure before businesses begin implementation.

Solution 02

Review and clean up the business structure.

As a business grows, its original structure may no longer accurately reflect its current operations.

Many structural problems don't arise because businesses are flawed from the start. They develop gradually over time: adding shareholders, changing operations, expanding business lines, creating assets, dealing with related parties, changing cash flows, or addressing short-term needs with temporary solutions.

At some point, the business may still be operating, but its structure becomes confusing, difficult to control, or no longer suitable for new goals.

1. Review the current structure

Expertis views businesses as a system rather than examining individual records. The goal is to understand the actual operational structure, not just the structure presented on paper.

2. Identify areas that are no longer relevant.

Expertis focuses on the points that create a gap between the legal and financial structure and how a business actually operates.

3. Develop a plan for adjustment.

After review, Expertis determines the priority level and develops a solution plan based on the company's capabilities.

Is the current structure still suitable for businesses today?

Expertis helps review the entire structure, identify what needs to be retained and what needs to be modified, and develop a plan suitable for the next development phase.